DEVELOPMENT AND PRODUCTION POSM (POS - Point Of Sale )
Advertising carriers, placed at points of sale advertised goods. POSM often located in close proximity to the goods. They are used to allocate the advertised brand from competitors.
Advertising stands
Gondolas
Printing
Topper – isolated upper rack, almost always carrying on a commercial image.
Hard Poster – Hard poster, which has support from the reverse side.
Shelftalker – shaped promotional item from cardboard or plastic, intended for visual association and the allocation of shelf products.
Wobblers – printed on paper and cut advertising element of any shape, having a flexible plastic leg. Wobblers attract attention due to the original forms and flexibility.
Dispenser – Stand rigid paper, cardboard or plastic with imprinted text or image is used for display films, cigarettes, chocolate, pens and sweets. Usually it’s located in the cash zone.
Holder – Information holder used for fixing promotional materials.
Advertising carriers, placed at points of sale advertised goods. POSM often located in close proximity to the goods. They are used to allocate the advertised brand from competitors.
Advertising stands
Gondolas
Printing
Topper – isolated upper rack, almost always carrying on a commercial image.
Hard Poster – Hard poster, which has support from the reverse side.
Shelftalker – shaped promotional item from cardboard or plastic, intended for visual association and the allocation of shelf products.
Wobblers – printed on paper and cut advertising element of any shape, having a flexible plastic leg. Wobblers attract attention due to the original forms and flexibility.
Dispenser – Stand rigid paper, cardboard or plastic with imprinted text or image is used for display films, cigarettes, chocolate, pens and sweets. Usually it’s located in the cash zone.
Holder – Information holder used for fixing promotional materials.